Marketing Manager Switzerland 60%

At Vontobel, we are committed to actively shaping our future. We create and pursue investment opportunities that get our clients ahead. As a global financial service provider with Swiss roots, we specialize in wealth management, active asset management and investment solutions that fit.

Headquartered in Zurich, Vontobel Asset Management is an active asset manager with global reach and a multi-boutique approach. We deliver leading-edge solutions for both institutional and private clients. Our commitment to active management empowers us to invest on the basis of our convictions. We deliver value through our diverse and highly specialized teams who create strategies and solutions covering equities, fixed-income, multi-asset and alternative investments.

Vontobel Asset Management is one of the three business units of Vontobel. Our strong pedigree, solid capital base and over 90 years of entrepreneurial ndependence provides a proven foundation for us to create performance for our clients. Throughout several generations, the Vontobel family has stood for the values of Swiss quality and the highest regard for our clients’ needs.

We value the many voices within our teams. In all our business units, we strive to engage and promote talent of varying age and gender, with a diverse range of experience, from various cultural backgrounds. We are convinced that this diversity of perspectives leads to a better understanding of the needs of our clients and enables us to provide them with even more added value.

We are searching for a Marketing Manager to own our marketing activities in Switzerland and further grow our visibility and presence.

Your Challenge

You will be a member of the Global Marketing team and report to the Head of Marketing AM and will work in close collaboration with the Swiss Sales teams both in institutional and Intermediary. You would support the development of our brand recognition in the country and the marketing strategy across all client segments (retail, wholesale and institutional) in Switzerland. Your main areas of activity will be

  • Planning & Local Marketing Oversight
    Develop a yearly integrated marketing plan to deliver against Swiss business requirements, and further develop the Customer Experience over all touch points (with a focus on digital channels)
    Budget all marketing activities and track engagement throughout the year
    Ensure consistent brand management of the Asset Management division in Switzerland in line with Vontobel’s branding strategy and guidelines.
  • Implementation of global campaigns, maximizing local impact
    Using the full variety of marketing channels - Advertising, e-mailing, events, social medias... - you would oversee the implementation of global campaigns in the country
    You will plan and execute client events & sponsored conferences; own local advertising initiatives and local adaptations of marketing documents to fit the local needs, across client segments: institutional investors & Intermediaries.
    You will take care of e-mailing/Social posting related to country specific initiatives.
    You will support activities for PR in close cooperation with the central PR team.
    Development and support of co-marketing initiatives together with distribution partners
  • Participation in global marketing projects

 

Your Qualification

  • University degree in business, marketing or communication combined with good knowledge and understanding of the investment world
  • 8+ years of experience in marketing and communication, preferably in an international Asset Management company
  • Deep understanding of institutional and wholesale client requirements (marketing documents, communication style…), affinity to investment topics is a plus
  • High affinity to digital marketing disciplines, tools and data & analytics
  • Entrepreneurial mind set, rationale problem solver with a hands on mentality - High customer and service orientation
  • Working self-sufficiently, ability to effectively communicate with multiple internal and external stakeholders - team work spirit required
  • Able to work effectively in German & English in day-to-day work

 

Location

Zürich / Genferstrasse 27

 

Contact

Heike Rothenbusch
+41 58 283 53 34
Corporate Human Resources