Identity in football: Turning lone wolves into a team

Insights, Nachhaltige Wertschöpfung
11/13/2017 Reading time: 1 minute(s)

Excerpt from an interview with legendary football coach Ottmar Hitzfeld

In order to integrate eccentric single players into the team, Ottmar Hitzfeld liked to take advantage of the media. In this Vontobel interview, he explains why both sides gained from doing so, and what trick he used to spur competition among his players – without undermining the identity of the team.

Ottmar Hitzfeld

Ottmar Hitzfeld: no other coach has attained the average score he racked up per Bundesliga match. © Foto: Severin Jakob